CANACCORD GENUITY
THE WEALTH HUB
With operations in Canada, the US, the UK & Europe, the Middle East and Asia-Pacific and the ability to list companies on 10 exchanges, Canaccord Genuity provides investment banking, advisory, sales and trading, equity research and fixed income services to corporate and institutional clients.
The UK Wealth Management arm needed to create a visual content hub which they planned to update daily with relevant articles and videos to promote their services and knowledge base. Working alongside the Design and Marketing teams, we developed a bespoke theme which was visually appealing but maintained a strong functional structure and a clear UX. After a successful launch and excellent feedback we were asked to create a similar site for the Canadian branch; we developed the theme to fit with their slightly different requirements and worked hard on the visual elements to differentiate it with its UK counterpart whilst maintaining corporate branding and consistency.
